Monthly Archives: July 2014

Stefan Vis conquered the Alpes


Huge respect to Stefan “Fish” Vis. In case you’ve started to follow him through last week and his big competition against the alps ( we are sure you pay the same kind of respect as we do. 7 days, nearly 600 km and finally over 19,000 vertical meters with crazy rocky or muddy tracks to follow through a daily changing weather from sun to heavy rain – he made it all.

In case we understand the general result list the correct way Fish made #739 out of 1200 starters in total. Even if this is not in our interest because the original target was to survive, and not to classify so many MTB riders even behind.. wow. Fish was the only one using a unsuspended carbon fork, 34c tires and drop bars and from that point of view it is actually intangible. This was possibly the best test ride we could arrange for our HOOK bike, no strain can be stronger for bike and men than this transalp race. Watch out for more pictures, a videoclip and some more covering stuff soon!

Stefan “fish” vis and his Hook-bike fighting the “bike transalp” race

We’ve had this idea in our minds for a longer time.. but were also afraid to share it with you in advance as we weren’t 100% sure if this would actually happen. Mainly because of the nature of the race and the unknown reaction from race organisers, we knew there was a possibility this wouldn’t go aheaddue to bike restrictions

Our friend Stefan ‘Fish’ Vis from Amsterdam set out last Sunday on one of the most famous long distance mountain bike races, crossing the Alpes from north to south. 7 days, 587 km and over 19,000 vertical meters.

The operative point of this action: Fish is competing on our upcoming HOOK cyclocross-bike, with a carbon fork and a drop-bar against 1200 mountain bikes with those suspension forks and riser bars – Stefan “Fish” Vis, from the flat Netherlands and his CX bike appear like an alien among the peloton. What a rider and what a baptism of fire for our new bike.

More Info about the race: and for Fish’s personal, daily coverage head over to his team’s blog entries:

Stay tuned, stay different!


JBall on 35mm

Some arty shots of JBall, taken from C. Meldrum. Click the link for more photos.


Budapest – Istanbul, a roughly 1.5oo kilometer fixed roadtrip by Hamburg’s finest: the Hardbrakers. Within the mob and joining Karl on his blue Script bike. This movie is not only showing the average you probably know from different bike-roadmovies, like “a bunch of friends riding bike” – but it also documents the incidents “off”-road and hardbreaker’s experiences regarding each transitted country and its people (Hungary, Romania, Bulgaria, Turkey). So don’t expect any boredom you possibly know from other bike movies you’ve seen before – this one is different!
Most probably you’ve seen the trailer already ( – now this is the first screening of the full movie in hamburg / germany on the 19th of july. we’ll keep you updated where to see it online after – stay tuned!


We just spotted our ARISE bike in the latest catalog of WEMOTO – visit for more information!